Marketing for people who love what they do
Social media, email, content creation and Squarespace websites for rural brands and passionate small businesses across Aotearoa. Done properly, by one person who actually cares.
be honestWhat's holding you back?
Tap the one that keeps you up at night. I'll point you to the fix.
A website that works as hard as you do
A Squarespace site built around your brand and set up to turn visitors into enquiries. Full builds from $2,450 +GST.
See websitesHand the posting over
Meta, Sorted is 12 on-brand posts every month, so you show up three times a week without thinking about it. $250 +GST a month.
See Meta, SortedMake your list earn its keep
Email, Sorted sets up welcome, abandoned cart, post-purchase and win-back flows that run on their own. $650 +GST, yours to keep.
See Email, SortedGet found by locals
A Google Business Profile set up and optimised so people nearby can find you, plus a website Google can actually read. Profile setup is $400 +GST.
See the extrasStart with a plan
A 90-minute Strategy Session to cut the noise and leave with a written action plan. $297 +GST, with a 30-day credit toward any package.
Book a yarnpick a cardThe Lasso toolkit
All servicesMeta, Sorted
12 on-brand posts every month, graphics and captions done for you. You show up three times a week, every week.
Deal me inEmail, Sorted
Welcome, abandoned cart, post-purchase and win-back flows. Written in your voice, built and tested. Set and forget.
Deal me inContent Shoots
Photo and video captured on location, in your world. Product, lifestyle and behind the scenes that looks like your brand, not stock.
Deal me inWebsites
Clean, considered Squarespace sites designed around your brand and built to turn visitors into enquiries. Copywriting available.
Deal me inNot sure where to start? Start here.
A 90-minute strategy session where we audit what you're doing, cut the noise, and you leave with a written action plan you can actually follow.
recent projectsSelected work
Kia ora,I'm Rosie
I started Lasso & Lead because I kept seeing the same thing: small business owners doing everything themselves, including their marketing, and burning out trying to keep up.
Marketing doesn't have to be complicated. It just has to be consistent, strategic, and actually connected to how your business makes money.
I bring social, email, content and web together so your marketing tells one clear story, wherever your customers find you.
based in the Waikato, working across Aotearoa
a few quick winsFlip a card
Three free tips, face down. Tap to flip.
Join the Round-Up
The hottest marketing tips and tricks for NZ rural, trade and lifestyle businesses. Short, useful and never spammy.
Sign up and I'll send you my free website checklist to get you started.
Ready to get started?
Tell me what you're working on and I'll come back to you with a plan. No pressure, no jargon.
Let's talk