Your marketing, sorted.

Social media, email marketing, content creation, and website design done for you.
Based in NZ, built for small businesses.

Let's Wrangle Your Marketing!

The Lasso & Lead Toolkit: Everything your business needs to show up, stand out, and keep customers coming back.

Illustration of a person riding a horse, taking a photo with a camera. The rider is wearing a hat and casual clothing, depicted in a pinkish line art style on a black background.

Social Media Management:

Consistent, on-brand content posted for you every month so your social presence keeps working even when you're head-down in the business.
Graphics, captions, scheduling. All of it.

Content Creation & Photography

Professional photography, graphics, and video content that actually looks like your business — not stock. Created on-site, edited properly, and ready to use across your website, social media, and emails.

Marketing Strategy Sessions:

Not sure where to focus? In a 90-minute session, we audit what you're currently doing, cut the noise, and hand you a written action plan you can actually follow. The fastest way to get your marketing moving in the right direction

Email Marketing:

Email is still the highest-ROI marketing channel going, and most small businesses aren't using it properly. From monthly campaigns to automated welcome and abandoned cart sequences, I make sure your list is working hard for you.

Website design:

A clean, professional Squarespace website that clearly showcases what you do and gets customers to take the next step. Built fast, handed over properly, no ongoing dependency on an agency to make changes.

Howdy, I'm Rosie.

A smiling woman walking outdoors on a grassy hillside, holding a silver laptop, with trees and hills in the background under an overcast sky.

I started Lasso & Lead because I kept seeing the same thing: small business owners doing everything themselves, including their marketing, and burning out trying to keep up with it all.

Marketing doesn't have to be complicated. It just has to be consistent, strategic, and actually connected to how your business makes money.

I work across social media, email, content creation, and website design, and I bring it all together so your marketing tells one clear story, wherever your customers find you.

Based in the Waikato and Bay of Plenty, working with ambitious businesses across Aotearoa.

Ready to get your marketing sorted?

Interested in working together? Fill out some info, and I will be in touch shortly!